1. Home
  2. Policies and procedures
  3. MSF Ireland's cookies notice

MSF Ireland's cookies notice

We use “cookies” to identify you when you visit our website.

What are cookies?

Cookies are small text files that are transferred from the website to your computer, phone or tablet. Websites store cookies on your internet browser (Chrome, Firefox or Internet Explorer, for example) when you visit. Every time you return to the site and navigate around it picks up these bits of information.

Why do websites use cookies?

There are several types of cookie and they each have different functions and uses. Some cookies can be really helpful and most websites rely on them in order to work properly and to understand what their users do when they visit.

For example, when you donate on MSF Ireland a cookie helps the Website ‘remember’ which kind of donation you have chosen as you move through the process.

Cookies are also crucial for understanding how people use a website and which articles or sections are popular. This can help make websites more engaging, which can assist with how we develop the Website in the future.

Cookies are also used by advertising companies to direct adverts at people who might have shown an interest in the company, product or service before when surfing the web.

Types of cookies

The four categories, from the least to the most intrusive, are:

1. Strictly necessary

These cookies let you move around the website and use areas like the donate form, log in and e-news sign up. They don't gather information about you that could be used for marketing or remember where you've been on the internet.

These cookies only last until you close your browser. 

Samar is 3 years old. She came with her father to the MSF medical point to receive wound care. Samar was going with her father out of their building on the day of the explosion and the steal gate caused her facial injuries and burns. She already had reconstructive plastic surgery. MSF has established a fixed point in the Mar Mikhael and Karantina neighborhoods in Beirut, two of the areas most impacted by the blast, to provide medical support to the people affected by the explosion. The team provides wound care (dressings), rapid consultations for people with non-communicable diseases, as well as psychological first aid.

Get closer to the Frontline

Get the latest news, stories and updates, straight to your inbox.

2. Performance

These cookies help us understand how you use our website and if users have had any problems. 

They also let us know if you see one of our adverts online or click on our banners.

The information they gather is anonymous. We only use the information to improve the way the Website works. 

3. Functionality

These cookies remember any choices you've made on a website. This could be changing the text size, preferences or colour. 

They can also remember if you've already completed a survey. They can’t track you on other websites.

4. Targeting

These cookies collect info for third parties and remember what you looked at on a website. 

They’re used for things including ‘Like’ and ‘Share’ buttons, as well as online advertising.

Do you see ads for things you've looked at online appear on random websites? It's because of targeting cookies. 

What cookies do we use? We use all four kinds of cookies on our Websites. We only use them when we feel they’re useful and can benefit our visitors or help us spend donor money more effectively.

Security of private information

No data transmission over the internet can be guaranteed to be 100 percent secure. As a result, while we strive to protect your personal information, MSF cannot ensure or warrant the security of any information you transmit to us and you do so at your own risk. Once we receive your transmission, we make our best effort to ensure its security on our systems and we take reasonable steps to protect the information you provide us from theft, alteration or unauthorised inspection.

For more information on how we process your data please view our Privacy Notice


Links to other sites

Our site contains links to other sites that are not under our control, even though they may use the MSF name or logo on their site through an agreement with us. Such other sites do not necessarily follow our privacy policies and we recommend that you read their privacy policies carefully.


Parents and guardians and users under 18

Parents/Guardians: We encourage you to get involved with your children’s online usage and to be aware of the activities in which they are participating. You should be aware that if your children voluntarily disclose their names, email addresses or other information on bulletin boards or chat areas of other websites, such disclosures may result in unsolicited messages from other parties. We suggest that you discourage your child from providing such information on this site or elsewhere unless you are confident that the information will not be misused.


Users under 18

If you are under 18, please make sure that you obtain your parent/guardian's permission beforehand whenever you provide personal information on the MSF website. Users without this consent are not allowed to provide us with personal information. Also, if you do use this site for information about fundraising or supporting the work of MSF please let an adult know.

Controlling cookies

Most web browsers automatically accept cookies, but you should be able to change your browser to prevent that. You can control and/or delete cookies at any time.

Here are the guides on removing cookies from Chrome, from Firefox, from Safari, from Edge.

If you are concerned about cookies in general consider using Firefox as your browser.

You can also use adblockers for tighter controls. Widely used are AdblockPlus and Ghostery.

For more information about the use of cookies visit the ICO website.

We update our cookies from time to time, so please check this notice regularly.

Last updated 28.04.22

The cookies msf.ie uses

Type of cookie

What it does

When it expires

ASP session ID

This cookie is used by our website to mark your session on the website (i.e. one visit) and helps the site run efficiently.

When you exit the browser


Stores settings like your preferred language or text size.

Two years

Google Analytics

We use Google analytics to see how our site is performing e.g. what articles are read, how many donations we receive and where visitors come from. The full list of Google Analytics cookies are below.

Google analytics collects no personal data.


Visitor ID: _utma

Contains a unique ID, the date and time of first visit and total no of visits made.

Two years

Session ID: _utmb

Contains pages visited and decides when a session has timed out.

Thirty minutes of inactivity

Session ID: _utmc

Registers that the visit has ended.

When you exit the browser

Campaign tracker: utmz

Contains traffic information for the current visit, if different from previous.

Six months


We use Hotjar to help us understand how visitors engage with our website, e.g. which page designs work or what routes visitors may take to apply for a job or donate.

We also use Hotjar to run site surveys, asking you for feedback or improvements.

If you’d like to see a complete list of Hotjar Cookies and what they do visit the Hotjar cookies page.

Hotjar collects no personal data.

One year

Google Optimize

We use Google Optimize to help us understand how visitors engage with our website, e.g. which page designs work or what routes visitors take to apply for a job or donate.

Google Optimize collects no personal data.

Ninety days


We use Facebook to see if our Facebook campaigns are effective. It also helps us find out if we’re talking to the right people. This is done in accordance with Facebook’s policies.

You can read more about Facebook’s policies here: https://www.facebook.com/policies/cookies



We use Wisepops to display targeted popups on our website. We do not use Wisepops to gather personal information, no data used tracked back to a single user.

We use Wisepops to see the last time you visited the website and which, if any, pop-up campaigns you interacted with.

You can read more about WisePops cookies here: https://support.wisepops.com/en/articles/1403810-data-and-cookie-policy

Two years

Google Doubleclick

We use Google Doubleclick to see if our online advertising campaigns are effective. It helps us find out if we’re talking to the right people, ensuring we spend donor money effectively.

Specifically Doubleclick registers and reports a website visitor's actions after viewing or clicking on an advert, with the purpose of measuring the efficacy of an ad and/or to present targeted ads to the user.

Doubleclick cookie does not collect any personal data.

One year


We use Monsido to make sure we are meeting quality assurance standards, to make sure our site is accessible and that our website is optimised for search engines. 

The cookie is used to track unique returning visitors and to collect pageviews from the same visitor in a session.

Monsido cookie does not collect any personal data.

Thirty days 


We use a LinkedIn Insight Tag to ensure our LinkedIn campaigns are as effective as possible. It helps us ensure we're accurately measuring performance so we can spend donor money effectively.

You can read more about LinkedIn cookie policies here: https://www.linkedin.com/legal/cookie-policy

LinkedIn cookie does not collect any personal data.



We use Mouseflow, a third-party analytics tool, to track page content and click/touch, movement, scroll and keystroke activity.

We also use Mouseflow to run site surveys, asking you for feedback or improvements.

You can opt-out at: mouseflow.com/opt-out

Mouseflow cookie does not collect any personal data.

Ninety days